Bathroom ware supplier is ‘flushed’ with success

As a carbon neutral company, London-based Sanlamere sources and distributes bathroom ware with the environment in mind: so marketing in an ecologically aware way is high on the company’s list of priorities. A new website from internet marketing solutions experts, IRUN Business Intelligence, is ensuring their business receives a boost in the most environmentally friendly way possible.

Maria Davies Morgante of Sanlamere takes up the story: “When the company was launched in 2006, a business contact recommended Karen Chapple of IRUN Newbury for the website build, and as a source of advice on internet marketing. In the past few years, the company has grown and developed rapidly, and the company’s website has now been re-branded and re-launched.”

Maria continues: “As a result of the original site’s success, IRUN Newbury was commissioned to develop Sanlamere’s new site in spring 2008. The company’s website is a reference resource for engineers and specifiers. We don’t sell our products online, so it is important that prospective customers can view the entire product range, and be able to download the company’s brochures and press releases.”

Karen understood Sanlamere’s philosophy and future aspirations, so was given free-rein to develop the website as part of the company’s internet marketing strategy. Thanks to her knowledge, patience, and direction, she has helped guide the Sanlamere team towards a sleek, contemporary, and customer-friendly website.

The black background and effective red, white and grey colour scheme looks striking and powerful. Not only did Karen revamp the site, she was also instrumental in the creation of a stylish new logo and captivating mission statement. The site works perfectly and reflects Sanlamere’s modern, sleek and contemporary image. Customers can navigate effortlessly between pages, and important information is easily located.

Karen ensured the site was optimised and Sanlamere is listed on the first page of Google. The website has had an amazing effect on Sanlamere’s business. Statistics show that between February and November 2008, the site received 15,000 visits. Which, compared to the same period the previous, is a fantastic achievement and recognition of both Karen’s and Sanlamere’s hard work.

Karen comments: “I continue to spend time supporting the Sanlamere team and provide one-to-one guidance and training. To achieve the best results the website needs to evolve to echo the company’s constant growth. With help and tutoring, the team at Sanlamere can now change and update the site as required.”

Maria concludes: “Karen is a wonderful person to work with. She provides excellent advice, keeps you fully informed of developments, and gives you immense self-confidence. We all really enjoyed working with her and wouldn’t hesitate to recommend IRUN Newbury.”

Based in London, Sanlamere (UK) Ltd is a global importer, distributor, and wholesaler of exclusive energy and water efficient bathroom and home ware products. Suited to domestic or light-commercial usage, Sanlamere’s product range is not only highly stylish, ergonomic, and aesthetically pleasing, it is also technologically innovative by incorporating world-class energy and water saving features.